Women entrepreneurs choose social impact over profit, study reveals

1 March 2016

Growth-StudySuccessful women entrepreneurs think that businesses should have a positive social impact, according to a review by INSEAD presented at the Global Women’s Forum Dubai 2016.
INSEAD, a business school with campuses in Europe (France), Asia (Singapore) and Abu Dhabi, reviewed the Cartier Women’s Initiative Awards to reveal an overwhelming view among women entrepreneurs that businesses should deliver more than profits.
The school studied the impact that Cartier’s landmark entrepreneurship scheme has had on the women taking part, reviewing outcomes for their businesses and conducting in-depth surveys to gauge its success.
Female entrepreneurs identify importance of business networks to build contacts, gain resources and reduce isolation prior to business plan validation, the review added.

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